If truth be told, bankers don’t leave good voicemails to potential prospects. We have heard thousands and have received hundreds and they lack the basic elements of a good voicemail. It is not the banker’s fault because the art of voicemail is rarely taught. That is a shame as a good voicemail can make a difference. A good calling officer carves out at least 2-4 hours per day to prospect and can make 20 cold/warm calls during that time. Usually, only 2 prospects out of 20 will answer a call, leaving 18 on the receiving end of a voicemail.