Tag: Branching

Branch Transformation: A Q&A with American Bank of the North

Branch Plan

We recently sat down with Marci Knight, CMO for American Bank of the North - a $550 million community bank with nine locations across northern Minnesota – to get her thoughts on the future of the branch and what customer engagement looks like over the next ten years. 

 

Nichols: How does your bank think about branch network ten years from now?  More or fewer branches?  Will the size be shrinking?  What will the branch look like?

What Machine Learning Taught Us about Our Branches

Branch Models

These days, if you want to make tough branch decisions, use a good college student instead of an experienced banker. We will come back to the college student but, in this post, we pitted experienced bankers against the latest branch models against the latest machine learning applications to see which method was more accurate at predicting branch performance. The answers will not only surprise you but what we learned along the way will help improve your thinking about branching, machine learning and the new paradigm of quantitative banking.

 

Should You Play Music In Your Branch?

Music In Bank Branches

Honestly, we are not huge supporters of the opera and go there really only under special circumstances - like when we are forced to go there under gunpoint. Maybe it’s our ADD, or maybe we are too used to Game of Thrones, but in opera it can take a performer up to ten minutes to convey a simple concept such as, “She left me.” Most country songs can do this ten times in thirty seconds.  

 

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