Tag: Bank Models

How To Use Voter Response Models To Acquire Bank Customers

How To Create A Bank Customer Acquisition Model

Regardless of how you feel about this election, today is a life-altering day for those data scientists that develop voter response models. In yesterday’s post (HERE), we discussed how by understanding your customer or potential customers party affiliation can give deep clues as to their persona.

Using Algorithmic Models To Train Your Bank Staff

Bank Performance  Models

One problem with training bank staff is the proverbial “Man with a hammer syndrome.” If you only have a hammer, then every problem appears to be a nail. In other words, if your bank has only solved problems one way, then it is a fair bet to say that they will keep on solving problems the same way. The problem is that bank staff needs to be trained with new mental (or physical) models so that they have more tools than just a hammer.


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