March 2019

10 Ideas To Increase Bank Website Productivity

Bank Website Redesign

If you are looking for the most undervalued asset on your bank’s balance sheet, it is probably your website. A good website gets ten times the traffic that the branch network gets and can dramatically shorten the sales cycle. Since most prospects and customers attempt to check the site for information, a website focused on the customer experience is central to increasing the site’s efficiency. In this article, we touch on some easy improvements that banks can make to turbocharge both usability but conversions.

 

Improving Customer Profitability Without A Profitability System

More Profitable Customers

Every banker is comfortable using averages to describe financial performance.  We all use mean, median or mode to help explain and understand financial performance and historical achievement.  Unfortunately, analyzing performance based on averages impairs success for many banks.  For example, on average a bank’s achievements are reflected in the income statement and the balance sheet, but that average is composed of many products, relationships, branches and bank officers whose respective performance is widely dispersed above and below the average.  Understanding which products, customers a

How Top Banks Predict The Future With A Loan Scorecard Methodology

Commercial Loan Scoring - Retail Building

In addition to traditional underwriting, some banks utilize a scorecard to rank their commercial properties. Projects are run through a scorecard and then rated on a numerical value. For banks without a credit or pricing model that provides a probability of default and expected loss, the scorecard allows an intermediate way to compare loan quality. In this article, we take a look at a sample scorecard and give banks some examples of how to use the methodology for better commercial real estate (CRE) underwriting and pricing.

 

The Successful Bank Strategist's Deck Is Now Available

The Successful Bank Strategist's Deck

Bank strategy is a year-round endeavor and the act of strategic planning has never been more important. A good bank strategy will set your institution apart from other banks and help it generate an above-average return on capital. More than a regulatory checkbox, a budgeting process, a fantasy or a regurgitation of someone else’s plan, the right strategic plan will provide a roadmap to create franchise value. If strategic planning is important to you, we have a tool for you.

 

The Strategist’s Deck

Are You Running Up To Your Banking Customer?

Exceptional Customer Service - Picture of a car repair shop

Les Schwab Tires is still going strong but back in the day it made a name for itself with a signature move - Whenever a prospective customer would pull in the driveway, a member of the staff would run up to the car with a big smile on their face. The energy often startled the driver who wanted to know what was going on. The employee would then explain how important the customer was and that running to the car was just one of the many ways the Company shows their dedication to service.

 

How To Upsell and Cross-sell Commercial Loans

Bank Sales - Picture of two businessmen shaking hands

Many community bankers are looking to increase profit growth, and management teams are focusing on cross-sell opportunities to accomplish this objective.  For the banking industry, unlike many other industries, upselling and cross-selling has a high and disproportional impact on profitability.  With proper tools and strategies, community bankers can upsell and cross-sell their products to maximize profitability.  In this article, we will consider the common features

March Madness – Picking a Digital Banking Platform

Banking Platform Choices - Picture of basketball

It’s March, so that means tournament time – the Zags, Cavs, Blue Devils, KCats, Heels and, of course, our dark horse, FL State. Along with college basketball, it also means we update our strategy on bank delivery transformation. This year, we focus on taking a look at all available digital banking platforms to see which fits what type of bank. We will do this in an NCAA college basketball format (‘Tis the season) with the goal of choosing the best platform given a set of predefined criteria.